At the Ad Council, we are starting to utilize mobile and tablet advertising for some of our nonprofit causes. That’s why I was excited to attend Mobile Media Upfront last Monday and learn all about the mobile platform and what it could mean for social good. After the day was complete, my overall feeling was that mobile advertising is a big part of our future, and there is no turning back. Read more on AdLibbing.
Growing up, my Dad owned a one-hour photo and camera store called Positive Image. And despite all the gadgetry lying around, the part of the operation that most fascinated me was the leave-a-penny, take-a-penny cup. Read more on AdLibbing.
Today the Ad Council and UNCF launched Better Futures, a campaign to help African American students get to and through college.
With this new campaign, the iconic tagline “A Mind Is A Terrible Thing To Waste” has evolved into “A Mind Is A Terrible Thing To Waste, But A Wonderful Thing To Invest In.”
Here are four easy ways to be a part of National Get Outdoors Day. Remember, spend some time outdoors this Saturday!
We need your help to spread the word about National Get Outdoors Day this Saturday! Sign-up to automatically send out a message to your community pledging to re-connect with nature.http://bit.ly/13lHCSe
Teens are abandoning Facebook! They are flocking to Twitter! If you read the latest headlines inspired by the recent Pew Internet and American Life Project report on teens and social media, you might be reconsidering where to spend your energy and resources trying to reach this audience on social. Don’t believe the headlines—read the full report. Or at least my take on the full report below. Read the rest on AdLibbing.
Everyday there are more opportunities to give back. The digital revolution has made volunteering more accessible—wherever and whenever. At the same time, the volunteer rate has declined slightly to 26.5% as of September 2012 according to the Bureau of Labor Statistics.
For service organizations, these statistics matter. The organizations that are thriving are the ones who are utilizing digital new digital volunteer opportunities and who make it easy to find their volunteer opportunities online. Read more on AdLibbing.
